At 05:31 PM 10/22/2001 -0700, Steven Dubnoff wrote:
Although this is a really useful magazine, it does have an unseemly habit
of concentrating unduly on the products of those firms which are
advertising in the current issue. Whether this is a matter of bending
editorial to suit advertising or selling advertising to match editorial,
the correlation is quite apparent.
Steve
REPLY
The alternative is Practical Sailor and their companion powerboat
publication "Powerboat Report"
Personally, I prefer the DIY approach and subscription cost.
Jan Mundy, the editor has been around long enough to know how the system
works.
I think she has found a reasonable balance between a too high price which
discourages subscribers and too much advertising which allows them to
give away the publication since advertising pays all the cost.
If DIY took the high road and eschewed advertising companions to the
editorial content, you would soon find the publication too flavoured by
the editors own personal bias.
The reality is that in many cases there are precious few vendors
competing with similar products.
For each catagory there are only a few manufacturers. So the article
picks a typical example, shows you with pictures how to use, install, or
repair and then includes as many other vendors in the advertising
section as possible.
Its up to you to then decide which style, price and design suits you
personally.
Cheers
Arild
Hi Phil
Thanks again for referring me to D-I-Y.
http://www.diy-boat.com/index.html
Today I ordered the CD containing the 24 issues from 1995-2000. I also
got a freebie for the electronic version for the current and 3 previous
issues, so by the time the CD arrives, I'll have the complete set.
Downloading each issue of the eZine version (~5 MB) takes only 90
seconds or so with an ADSL connection, and then it self-extracts to a
PDF file for viewing with Adobe Acrobat. I arbitrarily chose the last
issue of 2000 to look at first, and I'm going to have to try hard to
ration myself. It's really very impressive. If the rest are up to this
standard, I'll certainly sustain the subscription.
As a member of the older generation I still prefer to read paper, but
keeping the stuff around can be overwhelming. In fact, it was raining so
hard earlier today, I decided to clean out my office and, reluctantly,
to toss a lot of the magazines that clutter it up. I went through them
to tear out reference articles and was surprised at how few there were
for the space the mags occupied.
The D-I-Y eZines are nothing but interesting reference material, and are
easy on the eyes. I really like having them as electronic files, and
will transfer each new issue to a R/W CD in order to keep them
permanently. Great stuff for the coming dark season.
Cheers, Garrett
Although this is a really useful magazine, it does have an unseemly habit
of concentrating unduly on the products of those firms which are
advertising in the current issue. Whether this is a matter of bending
editorial to suit advertising or selling advertising to match editorial,
the correlation is quite apparent.
Steve
Steve Dubnoff
Nauticat 40 M/S, Pyxis, in Washington
sdubnoff@circlesys.com
From: "Garrett Lambert"
...reluctantly, to toss a lot of the magazines that clutter it up. I went
through them to tear out reference articles and was surprised at >how few
there were for the space the mags occupied.
I agree, garrett. This was what started me on the thought process that
eventually resulted in dropping most of the boating mags to which we had
subscribed. Ironically, DIY is the only one left.
Regards,
John Gaquin
m/v Brefnie Queen, 32' Luhrs
Bass River Marina, West Dennis, MA